Shooting schedule

Former Student Digi-pack Analysis

Here is the finished Digi-pack designed by student who formerly took part in this course for there chosen band, this is a chosen example through the past few years f previous work so we can assume that it is of a high standard and that therefore there are many things we can take from this work and use to our advantage when designing our own. The way in which the Digi-pack is displayed in terms of colour scheme and font correlates to the style of music and the bands "look" this could definitely  be something to take into account when trying to make a suitable casing of our music there is also great emphasis on the presentation of the individual members of the band showing their names and designating them their own colours and splitting the front and back covers into four different segments this could be an available option to us even if we do not want to display the band on our front cover we have to include a picture of them in the inner page of the Digi-pack so this will introduce any new fans of the music to the separate members of the band.  

Target Audience Survey Analysis

After gathering the results of our Target Audience Research Survey we can analyse quantitively so that we can ascertain what things we need to include in order to produce a successful music video we asked a series of questions with several answers that would give us an idea of the sort of things that spark peoples interest in regard to Music videos this could be a slightly biased account as all the people we asked fell within the same age group 12-18 which means that all the information we take in will be aimed at teenagers however this is the demographic that views the majority of music videos compared to the others and no music video can be targeted at all age groups.

Our results show that although about 80% of survey watch music videos on television  that 100% watch them on you tube therefore this would suggest that a viral campaign would get our artist the largest amount of attention having a channel on you tube set up with all their music and our Music video with links to site where people can buy the Digi-pack we have designed.

The survey also showed that people are attracted to visually stimulating videos so not long dragged out shots it needs to be a fast paced and not boring there needs to be action so this would suggest that we should stick to story more than just people standing in-front of a camera and perform and this is encouraged by the fact that people say they enjoy when a music video.
when asked "which do you prefer to see in a music video?" humour, entertainment value and story were the three choices that got the largest response these are factors that we may want to introduce to our Video.